BY BY BIANCA MUJICA
When they’re not making tackles and touchdowns, players for the Dallas Cowboys can be found giving back to or helping their community.
On Tuesday, safety Kavon Frazier took his weekly trip to local schools as part of the Frazier Cares Foundation, which he founded last year.
“Spending my off days at different elementary schools, promoting reading and education,” Frazier wrote on Instagram. “It’s our job to help them grow to success. They are the future.”
His nonprofit organization hosts events and programs for single-parent families that focus on “assisting the youth reach their full potential both in sports and life.”
Frazier was raised without a father but found father figures in the police officers he met at his local Boys and Girls Club. Now he interacts with children on a weekly basis in an effort to “demonstrate the importance of education.”
Frazier has used the foundation as a way to advocate for a variety of causes, from medicine to poverty. He has raised awareness for Congenital Heart Disease, partnered with the Incarnation House of Dallas to provide dinner for kids in a low-income area, held a drive collecting supplies for Hurricane Harvey relief, and took a group of 35 students to Under Armour, where he bought each of them a new pair of shoes.
But perhaps the highlight of his first year immersed in service is the Frazier Cares Elite Football Camp and Showcase, a free event held in June in Frazier’s home state of Michigan. Approximately 250 students between the ages of 7 and 18 spent a day in Grand Rapids receiving a “solid foundation in football fundamentals” and meeting various Cowboys team members.
Other Cowboys players involved in service include defensive lineman Tyrone Crawford and safety Byron Jones, who participated in a video chat with local students on Wednesday for the Character Playbook Initiative.
The initiative is the latest culmination of a 42-year partnership between the NFL and United Way Worldwide, an organization whose purpose is to “fight for the health, education, and financial stability of every person in every community.” The Character Playbook was launched in 2016 and has spread to branches of United Way in the markets for all 32 NFL teams, which in North Texas is the United Way Metropolitan Dallas and the United Way of Tarrant County.
“The Character Playbook Initiative is a digital learning initiative that teaches students the skills to cultivate character and maintain healthy relationships throughout their lives,” according to the program’s website.
The website emphasizes the middle school years as critical to someone’s development and says it will be integrated directly into schools in the participating areas.
Players like Crawford and Jones have expressed their enjoyment and gratitude for the opportunity to be involved in a program directly investing into the health of their community.
“Had a fulfilling time with the [United Way of Tarrant County] and [Byron Jones] answering some Character Playbook questions for our local youth,” Crawford wrote on Twitter. “It’s important [to] share positive messages [to] our future leaders.”